Megan McArdle

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Ad space

20 Mar 2008 07:26 am

Tee-hee. You can sum up the essential differences between New York and DC by pointing out that the New York subways are crammed full of ads for english lessons and cosmetic dentistry. In DC, the same space is occupied by ads for the newest long-range bomber.

Comments (6)

Personally, I would rather have the bomber.


Geeze, there are no ads for political consultants and vote suppression experts on the Washington subway?

is it really that easy to forget dr. zismor?

Here's why I love NYC, I was firing up the ole' comment section to make a Dr. Zizmor joke and bam, someone's beaten me to it.

I guess all I'm left with is the neat theme ads, like the all Dewar's train and my personal favorite, the all toilet paper GC shuttle, it's very ensconcing.

Only the Pentagon and Pentagon City stations. Targeted marketing at an elementary level. Likely Crystal City too, but I don't go there.

These ads have always disturbed me. I would like to think that the Pentagon makes its procurement solely on the basis of rigorous engineering studies and extensive testing. Apparently the contractors don't believe this, and think the outcome can be affected by a cool ad the general saw that morning on the Metro. If the contractors are right, the Pentagon is stupid. If the contractors are wrong, then they're stupid. Either way, this is not encouraging.

(Of course, as everyone knows, the really important factor in these decisions is what Congressional district the stuff is made in. But I assume that cancels out because everybody builds everything in 435 different locations.)

Radio ads in DC are also fun. Where else do you hear spots promoting the F-22, the steel industry (The New Steel, Feel the Strength!), and converged IP/voice network services on the local traffic/weather/news station.

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